Job Posts Design

[ Social Media Branding Art Direction Animation ]

A comprehensive redesign of Daaily Platform’s job post graphics. It introduced a refreshed color palette and architectural imagery, resulting in a significant improvement in multi-channel social media performance and conversion rates.

Description

After years of use, Daaily platform’s old job post design looks plain and outdated. As a part of the Daaily rebranding, this project introduces a new brand color palette and the usage of architectural images. It aims to refresh the overall visual and establish a modern and timeless style that reflects Daaily's identity as industry-leading design platforms.

The updated designs established a cohesive art direction, serving as a foundation for future projects. They also serve as templates for the social media team to improve efficiency. To achieve this goal, I designed multiple templates for each office location. The building on the graphics corresponds to the location to enhance the message. To maximize engagement on different platforms, I created different dimensions and animated versions for each design. The social media team can now easily edit these templates to produce polished, professional posts with minimal effort.

The redesign achieved significant improvements in multi-channel social media performances and conversion rates.

Platform

Landscape design: Linkedin

Portrait design: Meta, X(Twitter)

Animation: Instagram story

Target Audiences

Brand audiences, job seekers and industry professionals

Old Design

New Design

All Designs

Please click individual images to see them in full screen mode

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